Colours impact our mood, our appetite, our energy level.<\/p>\n
In web design colours play powerful role – make us feel and react certain way.<\/p>\n
In corporate design colours are critical to building the brand\u2019s image. Specific colour scheme used effectively and consistently throughout all marketing materials creates more unified and familiar look, associates those colours with a company.<\/p>\n
By using colour psychology, you can send a positive or negative message, encourage sales, calm a crowd, or make ones heart to beat faster.<\/p>\n
Here is a meaning of basic colours which will help you to make your colour choices wisely from the start!<\/p>\n
The Meaning of Colours<\/p>\n
YELLOW<\/b><\/p>\n
Associated with: comfort, liveliness, intellect, happiness, energy, laughter, happiness, optimism, cowardice
\nRecognized as: creative, young, visible, bright, lively, cheerful, light, curious, playful, nutritious, eye-catching, attention-grabbing, cowardly<\/p>\n
ORANGE<\/b><\/p>\n
Associated with: enthusiasm, ambition, creativity, cheerfulness, affordability, stimulation
\nRecognized as: Welcoming, warning, festive, active, excited, communicative, inspiring, cosy, helpful, friendly<\/p>\n
RED<\/b><\/p>\n
Associated with: energy, strength, boldness, leadership, career goals, determination, fast action, movement, excitement, cheerfulness, passion, desire, love, life, courage, danger, risk, war, blood, bravery, aggression
\nRecognized as: Powerful, vital, dynamic, energetic, romantic, seductive, passionate, commanding, alert, rebellious, complementary, visible, hot, fiery, fun, drawing attention, eye-catching, noticeable<\/p>\n
PURPLE<\/b><\/p>\n
Associated with: power, wealth, prosperity, rich sophistication, nobility, luxury, mystery, royalty, elegance, magic, wisdom, respect
\nRecognized as: intelligent, artistic, aloof, luxurious, royal, vain, fantastic, melancholic, feminine, fragrant, solemn<\/p>\n
GREEN<\/b><\/p>\n
Associated with: reliability, safety, honesty, optimism, harmony, freshness, durability, growth, nature, money, wealth, envy, good luck, generosity, fertility, peace, harmony, support, good energy
\nRecognized as: reliable, safe, honest, patient, natural, adventurous, relaxed, athletic, lucky, balanced, safe, conservative, musculine<\/p>\n
BLUE<\/b><\/p>\n
Associated with: depth, stability, professionalism, loyalty, reliability, honour, trust, dependability, wisdom, loyalty
\nRecognized as: peaceful, formal, trustworthy, reliable, firm, determined, educated, clean, free, deep, technical<\/p>\n
BLACK<\/b><\/p>\n
Associated with: elegance, sophistication, formality, strength, mystery, authority, power, stability and strength, intelligence, evil, grieving
\nRecognized as: elegant, formal, powerful, serious, conservative, sophisticated, conventional, mysterious, sexy<\/p>\n
WHITE<\/b><\/p>\n
Associated with: cleanliness, purity, harmony, truth, new beginnings, virginity, peace, innocence, simplicity, safety, neutrality, creativity, spirituality, precision, positivity, union, goodness, heroism
\nPure, clean, new, innocent, simple<\/p>\n","protected":false},"excerpt":{"rendered":"
Colours impact our mood, our appetite, our energy level. In web design colours play powerful role – make us feel and react certain way. In corporate design colours are critical to building the brand\u2019s image. Specific colour scheme used effectively and consistently throughout all marketing materials creates more unified and familiar look, associates those colours […]<\/p>\n","protected":false},"author":1,"featured_media":850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-842","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"\n